Systematic omni-channel data integration and genetic mapping
HYPERS has the industry's leading 100 billion tag computing power and millisecond processing response speed, creating an easy-to-maintain, high-speed, intelligent, and stable marketing middleware system, supporting real-time and offline batch access, integrating omni-domain data for brands, opening data silos, uncovering massive data, revitalizing enterprise data assets, and grasping the entire life cycle all brands, channels, and touchpoints in one screen.
Connecting hundreds of millions of user data points, showing how data is linked within a group, and tracking the entire consumer lifecycle from offline to online and from public domain to private domain journeys, allowing brands to deploy fine-tuned strategies through comprehensive multi-touch user interactions
Decoding digital genetic mapping pain points, building exclusive, dynamic, and evolutionary solutions
User Consent Management
HYPERS, as a leading company in the industry, has always held data security and user privacy protection to the utmost importance. As the first company in the industry to build a user consent management platform as a standardized product, it helps companies manage privacy consent and preferences easily and efficiently.
Media Placement Attribution
MTA (multi-touch attribution) analysis model, stringing together optimal paths, exploring different media contributions, and optimizing media budget allocation.
Use market automation tools to manage multi-channel and multi-touchpoint private domain marketing activities. Conduct personalized communication and coupon promotion based on customer tags and user segmentations to increase user interaction rates.
Unlocking business potential and driving efficient growth
Full-domain Data Integration and Linkage
One screen gathers data from all channels, enabling brands to achieve accurate insights across the entire chain of users, from the public domain to the private domains, bringing personalized experiences to different consumers more flexibly and efficiently.
Deeply Personalized User Activation
Intelligent media attribution models and marketing automation tools make communication between brands and users more accurate and efficient, effectively improving user interaction rates.
A Privacy-Conscious Personalized Experience
Easy and efficient user authorization management, protecting consumers' privacy while giving them a marketing experience that better meets their needs.